AdWords Yellow Background – PPC Disaster?

And so Google AdWords is testing yellow background for paid ads in their search results. Quite a few marketers are happy about it but I find my self saying … “this will lower the CTR”. Quite a few agree;

2 min read Archive

Local Mapping Service Thinks Globally

PublicRoutes.com, a search engine for public transportation directions has expanded its service to include London. The London launch marks the first time a company has offered directions for public transportation in more than one country. The site offers users point-to-point directions and covers all forms of transportation. It also offers directions to a city's main attractions such as restaurants, sporting venues and nightlife spots along…

1 min read Archive

Goal Setting and Technorati 100

Do you set achievable goals both on your on-line activities and in your off-line personal life? I certainly do, though some of them I keep private, and a few I leave hints about. A few days ago Dawud tagged me in the "Gotta get goals" meme. Here is a quick answer that fits the meme

3 min read Archive