Part of the
network
network
Online Reputation Management a Big Trend This Year
We’ve already seen an increase in news related to online reputation management in the last few days, and now Wired magazine lists it as one of the top trends for 2007. Their excellent article “The See-Through CEO” looks at how businesses are becoming more transparent with their communications and how consumers are wielding a lot of influence over your online brand equity.
Another Reason for Online Video
Now that we’ve established that you can use the exact same commercial is more effective online than on TV, we should also point out how much more effective video is than static advertising, even online.
Scoble Returns Early From Blogging Protest
Last week, the blogosphere erupted with screams of protest and condemnation following the revelation of death threats and personal attacks against blogger Kathy Sierra. In a show of support for Sierra, and in protest of the threats, popular blogger Robert Scoble vowed to not write any posts for a solid week.
AOL Needs To Shine Its Shoes
This article will be part tutorial, part sweating the small stuff. The tutorial is much, much shorter and more basic than the rest, so we'll get to it first. AOL needs to hear it.
Google Flushes New Internet Service
Google showed its humorous side yesterday as the company launched Google TiSP a supposed free wireless broadband service that operated through users plumbing systems.
