Google Earth Under Microscope

Trying to distance yourself from suggestions that you are too powerful, or becoming more like Microsoft, is hard to do when a U.S. House Subcommittee sends you a letter claiming you’re attempting to “airbrush history.”

Lara Croft Gets View-Throughs, Not Click-Throughs

Broadband video advertising company YuMe Networks just got its Lara Croft in your p2p, or got its p2p into…this sentence can't finish well. Let me try again. YuMe Networks is allowing marketers to insert dynamic video advertising directly into downloadable content on the BitTorrent Entertainment Network.  That's what I get for trying to be cute. The company says the new program is the first of…

Is Search Going Social?

Finding true relevance in search results is becoming the new focus of users who are looking to the web for their information needs. For years, the algorithm has been the standard method that search engines have employed to determine relevance and deliver comprehensive results. Social search, however, could represent a change in search philosophy. Even though Google prides itself with impressive algorithms and the latest…

MySpace To Hold Presidential Primary

MySpace is becoming more involved in the political process and today announced plans to hold their own Presidential primary. The social networking giant will hold virtual elections on January 1 and 2, 2008.

Tune In To Google TV Ads

The official word from Google said they will run a trial of targeted video advertising with a couple of outlets: EchoStar, which operates the DISH Network, and Astound Cable, a small operation in Northern California.