Archive
Exerting Influence and Moving Markets
There are two basic ways to do SEO. One is to look for the criteria you think the search engine wants to…
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Ask.com And The Information Revolution
The start of a humorous advertising campaign in England by Ask.com has drawn some lively criticism on the main website for the promotion. We tossed some questions at Greg Ott, Ask's VP of Marketing, to try and get a better measure of the campaign's impact.
Jilted Reporters Take Expertise Online
Lose your job? Well, you didn’t lose your knowledge base - why not give your old employer a run for its money? That’s what eight former reporters at the Santa Barbara News-Press did when they were fired, and they named the result the Santa Barbara Newsroom.
If MySpace Loves You, Everybody Loves You
Did you know Photobucket controls 41 percent of photo-sharing market? Do you know why they do? Answer: MySpace, MySpace, MySpace. The News Corp.-owned social networking phenom is showing that if you really want market share, you have to win over MySpacers.
ICANN To Leave US?
The “I” in ICANN stands for “Internet,” but if the Corporation for Assigned Names and Numbers has its way, “International” may become an equally valid interpretation; according to recent reports, ICANN could make a new home for itself in Switzerland. That’s right - ICANN may trade apple pie and plasma TVs for chocolate and fine timepieces.
Personal Approach in Business & Marketing
It seems like every business owner, site text writer or anyone else communicating with others, while on a job, seem to have learned somewhere that informal approach works best and they should follow it any time. The truth is, people are still people, regardless if they become your customers, employees or business partners. If you want to build closer relationships with the people to build…
