What Makes the Super Bloggers Great?
I started this article as a congratulatory note to David Armano, but I ended up using to do something I’ve been meaning…
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I started this article as a congratulatory note to David Armano, but I ended up using to do something I’ve been meaning…
Wired Magazine has another interview with Google CEO Eric Schmidt today. They cover everything from Steve Ballmer’s recent attacks on Google (which Eric tactfully declines to coment on directly) to News Corp’s proposed YouTube killer to rumored deals with Apple. A few highlights from Schmidt:
If you’re a long time reader of Marketing Pilgrim, you’ll know my unease with anyone trying to define blogging; who should and shouldn’t blog; and, especially, talk of a “bloggers code of conduct.” So, you can imagine that my Monday morning is not off to a good start, when sipping my coffee I see Tim O’Reilly’s attempt to draft a code of conduct for bloggers.
On average, online retailers still only convert two to three percent of visitors into buyers. Though people are buying more online than ever before, that number has remained consistent over the last three years. The three percent conversion average is also consistent across studies by different organizations, according to e-Marketer. That means that 97 percent of shoppers still prefer to buy offline.
It didn't look good - Google released a new tool in China last week, and the thing bore an uncanny resemblance to a competitor's product. Now it's definitely bad - Google has admitted that, because it used "some non-Google database resources," some of Sohu's technology may have been recycled.
Baidu is China’s top search engine - the king, or, because or its relative youth, the prince. But the search engine company is experiencing some difficulties in Japan, where another corporation has laid claim to the domain baidu.co.jp. This pauper calls itself the “CBC Company.”