Can MySpace Steal Google Users?

Could MySpace really attract a large proportion of users away from Google and other major portals? A new report from JupiterResearch "21st Century Portals: Thriving in the Google-MySpace Era" examines that question. The report says that 55 percent of the users who are most likely to pay for services could be drawn to an entertainment and communication combination such as MySpace.

Zune 2.0 To Hit The Streets In ’07

Microsoft plans to follow up the lackluster release of its first generation Zune portable media player with a new model by the end of the year. The Zune 2.0 will come with standard and flash based drives, but will it manage to garner more market share than its predecessor? Some labeled the Zune as a potential “iPod Killer” in the hype preceding the device’s launch…

Deliver on your Page & Ad Titles

A radio ad I heard the other morning starts out “Another how-to half minute from the Home Depot…”. Now, before you read on, what are you expecting to get out of the next 25 seconds or so left of this radio spot? A “how-to half minute” makes me ready to learn something about landscaping or home repair or even picking out appliances. Teach me something!!

Online Customer Panels

Everyone knows about SurveyMonkey and Web analytics programs, but I heard about something new (at least to me) last week—online market research. I attended an AMA Webcast on Community Marketing on March 29 where one of the topics was how to attract online customer panels that provide high quality market research.