Archive
MySpace Users Learn Harsh Reality
When you host your stuff on a Web site that’s free and that you don’t control some nasty crap can happen. Yesterday…
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Microsoft Maps Doesn’t Get the Hype
First, thanks Leon Atkinson for the compliment: “Scoble’s links are as good as the links that come out of Digg.”
Zune 2.0 To Hit The Streets In ’07
Microsoft plans to follow up the lackluster release of its first generation Zune portable media player with a new model by the end of the year. The Zune 2.0 will come with standard and flash based drives, but will it manage to garner more market share than its predecessor? Some labeled the Zune as a potential “iPod Killer” in the hype preceding the device’s launch…
Deliver on your Page & Ad Titles
A radio ad I heard the other morning starts out “Another how-to half minute from the Home Depot…”. Now, before you read on, what are you expecting to get out of the next 25 seconds or so left of this radio spot? A “how-to half minute” makes me ready to learn something about landscaping or home repair or even picking out appliances. Teach me something!!
Online Customer Panels
Everyone knows about SurveyMonkey and Web analytics programs, but I heard about something new (at least to me) last week—online market research. I attended an AMA Webcast on Community Marketing on March 29 where one of the topics was how to attract online customer panels that provide high quality market research.
SMS Marketing and Qtags
No one would deny that mobile marketing shows huge potential. But right now the space is so crowded and chaotic, it's hard to know where to direct your efforts. SMS (short message service) marketing is one thing to consider. Qtags makes it possible to get a text messaging campaign up and running quickly, and without investing in your own short code or back end application.
