Google To Host Global Developer Day

Google is planning on hosting a Google Developer Day on May 31, which will take place in ten countries around the globe. The event will include workshops, keynotes and discussions on Google's APIs (application programming interfaces) and developer tools. "We're very excited to hold this first-ever worldwide Google developer gathering," said Google Vice President of Search Products and User Experience Marissa Mayer.

YouTube Puts Candidates In The Spotlight

YouTube is expanding their You Choose '08 voter education initiative with the launch of the YouTube You Choose '08 Spotlight that will feature video conversations between presidential candidates and voters.

Survey: Search Marketers Happy With ROI

According to a study conducted by Jupiter Research, sixty five percent of advertisers will increase their spending in search marketing in the coming year. Overall, advertisers are pleased with the return on investment (ROI) that they are seeing from the dollars that have been spent thus far in search.

Marketing & White Paper Revelations

White papers continue to reign as the supreme source of information for technology professionals, however many businesses are sorely missing the mark. These are some of the key take home messages of a new study by CMO Council and TechTarget, entitled Technology Buying and Media Consumption Benchmarking Survey.