network
Ask Google, search engines love links. Of course, they love some links more than others. For example, a simple link exchange (reciprocal…
It hasn’t been a good week for long-time shock jock Don Imus. After his controversial comments about the Rutgers women’s basketball team, his Imus in the Morning radio show was quickly dumped by both MSNBC and CBS. The events surrounding the scandal have had an interesting impact on the search world as well. Prior to CBS axing the Imus program, several major sponsors pulled their…
In a brilliant post on nform.ca, information architect Gene Smith of the Atomiq.org blog outlined the 7 building blocks of social software. This pulls together the work of various people including Matt Webb and Stewart Butterfield and provides a framework that I think is valuable in thinking about social software.
Jacobs Media has released the results of their Web survey, which found that social networking sites such as MySpace and Facebook are drivers for first time personal meetings.
Victor Keegan in the Guardian today says To the average Joe, blogs aren’t cutting it. His article is somewhat downbeat about the state of the blogosphere. He acknowledges that there’s quite a bit of activity.
As I've written before, I'm a big proponent of using closed loop feedback to improve marketing and lead generation ROI. I came across a recent report by Aberdeen Group entitled, "Creating a Customer-Centric Marketing Organization," that reinforces the point with broader empirical data. Aberdeen found, "Companies that adopt closed-loop marketing processes are more than three times as likely to report a greater than 50% return…
