network
Women now comprise the majority of the U.S. Internet population. eMarketer estimates there will be 97.2 million female Internet users ages 3…
Jacobs Media has released the results of their Web survey, which found that social networking sites such as MySpace and Facebook are drivers for first time personal meetings.
Victor Keegan in the Guardian today says To the average Joe, blogs aren’t cutting it. His article is somewhat downbeat about the state of the blogosphere. He acknowledges that there’s quite a bit of activity.
As I've written before, I'm a big proponent of using closed loop feedback to improve marketing and lead generation ROI. I came across a recent report by Aberdeen Group entitled, "Creating a Customer-Centric Marketing Organization," that reinforces the point with broader empirical data. Aberdeen found, "Companies that adopt closed-loop marketing processes are more than three times as likely to report a greater than 50% return…
When I saw that Google had announced a new look for AdWords, my heart skipped a beat as I envisioned a sexy new interface that would put Yahoo’s recently launched Panama to shame. Alas, if it weren’t for the announcement, you get when logging in to AdWords, you may not have even noticed a change.
What's the best way to learn more about where a presidential candidate stands on an issue? Voters who are likely to participate in the 2008 election say the Internet, according to a study by Burst Media. Because the Internet is viewed as a better place to find information on candidates, televised debates could have less impact in the minds of voters. eMarketer Senior Analyst Ben…
