Archive
Ask.com Says It Knows Where Jesus Is
I have a sense of humor. But a lot of people don't, not when it comes to Jesus. With that in mind,…
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Microsoft Fine-Tunes Branding
Microsoft is making several subtle and smart moves to improve its inconsistent and unimaginative branding schemes:
Pick a Good Partner for New Media Projects
Okay, so I'm continuing with some thoughts here shaking out of my recent RFP posts.... Here's the situation: you want to starting folding social media strategies, tactics and tools into your company's PR program, but you're not sure how exactly you want to approach things and because of that, you're leaning toward bringing in some outside help. Maybe you're thinking about a consultant or a…
AdWords Introduces Preferred Cost Bidding
AdWords introduced a new bidding option called "preferred cost bidding," an alternative to setting a maximum cost-per-click (CPC). In essence, for the advertiser with less time and/or fewer resources, the option puts AdWords management on Google's shoulders.
A Paid Link Disclosure Solution
There is a big brouhaha over Matt Cutt’s recent postings (yes, 3 of them) about the disclosure of paid links (big one here, another here, and one more here). There’s been a lot of postings about it, with a great summary here by GrayWolf at SEOclass.com, some here by GrayWolf at Wolf-Howl.com, more here from Todd Malicoat of StuntDubl.com, more here from Matt McGee of…
The Crowd Reports on Virginia Tech
As horrific as the circumstances at Virginia Tech were, as a journalist it was fascinating to watch the information about the shootings filter out through the students and faculty at the college, by way cellphones and webcams, blogs and Facebook accounts, Flickr photos and LiveJournal updates. The Wikipedia page was updated minute by minute (the page of edits makes for interesting reading). Another example of…
