Measuring Visitor Attention
Last month, comScore changed from measuring page views to their new “visits” metric, designed to better measure visitor engagement. Or, as they…
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Last month, comScore changed from measuring page views to their new “visits” metric, designed to better measure visitor engagement. Or, as they…
Google announced their earnings in a conference call. Financial details are in their press release here. Below are some of the more interesting quotes from Google CEO Eric Schmidt, co-founders Larry Page and Sergey Brin, and VP's Jonathan Rosenberg, George Reyes and Omid Kordestani.
Much has been made of the ways in which Google, Yahoo, and Microsoft have accommodated the Chinese government - and rightly so - but Baidu, with its home field advantage, appeared to be in the clear. Now, however, Baidu is running into some censorship problems of its own.
If Ask.com hasn't gotten much attention because of their search engine lately, they're at least raising eyebrows through new (and kind of cerebral) ad campaigns. An algorithm that "constantly finds Jesus" but can't really find itself is beside the point – it's all about engaging the public and rousing curiosity, says Ask's VP of marketing. There have been billboard sightings in New York, LA, and…
I'll jump to the punchline first: What's the one thing that's wrong with social content sites like digg? The content!
Experian has announced that it has purchased Hitwise for $240 million. With the purchase Experian hopes to offer their clients more value by leveraging the data Hitwise collects from Web sites and online consumers. Hitwise was founded in 1998 and has over 1,200 clients in numerous areas such as financial services, media, travel and retail.