Engagement More Important Than Page Views
Time spent on a Web site is becoming as important as page views and some would argue time spent is a more accurate measurement of user engagement.
Demo of Google’s Powerpoint-like Tool
Tonic Systems has a demo of their TonicPoint presentations software, the software Google has just purchased to become its presentations software. Enjoy!
B2B Marketing Budgets
I came across some awesome benchmark data about B2B marketing budgets, courtesy of SiriusDecisions. (If you are not familiar with SiriusDecisions, you should be — they are doing some of the best research available on B2B marketing and sales.)
Rubel vs. PC Mag
Maybe it’s just me, but I don’t get most of the reaction to Steve Rubel’s little Twitter-related gaffe (Twaffe?), in which he said that he throws his PC Magazine in the trash, and now has had to apologize to the editor-in-chief of PC Mag, etc. First of all, you mean they still publish PC Mag? Who knew. I stopped subscribing years ago, and so did anyone else with any sense.
Blinkx Remote Serves Up TV Shows
The landscape of online video becomes more interesting by the day. While YouTube find itself bogged down in a quagmire of takedown requests and DMCA notices, Blinkx has decided to roll out a new search tool specifically aimed at directing users to television content that they can view and/or download.
Yahoo Going Carbon Neutral
At our quarterly all-hands meeting a little while ago, Yahoo co-founders David and Jerry announced that Yahoo is going carbon neutral this year.
Web 2.0 Expo: Schmidt Keynote Highlights
Thanks to the great wifi here, this lengthy post was completely erased when I tried posting. Here we go again, this time with feeling.
John Battelle interviewed Google CEO Eric Schmidt at the Web 2.0 Expo keynote Tuesday morning. Here are the highlights and my commentary:
The Real Influence of Social Networks
Last month, JupiterResearch reported that 48% of Internet marketers would venture into social media marketing this year. This month they were involved in the research behind iProspect’s Social Networking User Behavior Study (press release). The result? Some pretty good stuff.
Webmasters Get Easier Google Content Removal
Updates to Google’s Webmaster Central tools give webmasters more options for removing content from Google’s index.
Yahoo Checks Out PayPal For Payments
Yahoo and eBay announced the Yahoo PayPal Checkout Program, which users of Yahoo Search will encounter as little blue shopping cart icons in the search results.