Is the Phone or Email Better for Interviews?

Another flash fire seems to have flared up in the blogosphere over interviews with reporters: Jason Calacanis says he won’t do an interview with Wired unless they can do it by email, and says this is ironic (in an Alanis Morrisette kind of way, I’m assuming). Dave Winer says he likes to do interviews via his blog because it’s too easy to be misquoted.

2 min read Archive

Friending: The New Advertising?

Liz Gannes at GigaOm points to an interesting study done by MySpace about the value of “friending” as a marketing vehicle. It’s obvious that the survey of 3,000 Internet users was done primarily to justify the use of MySpace as an advertising and marketing tool, although the press release takes pains to point out (as they always do) that it was done by an independent…

2 min read Archive

Ask Enters Contextual Ad Space

Sites under the IAC arcology will be the first to display contextual advertising from the Ask Sponsored Listings (ASL) network, with an interesting twist on what gets displayed.

2 min read Archive

Companies Need Creative Hiring Solutions

I just took a web design survey. It took me less than four minutes, if that, thanks to the multiple choice options and easy questions. What slowed me down was the chance to speak up about women, driving long distances to work and single parenting.

5 min read Archive

The Best Defense Against Bad Word of Mouth

Uber customer service snafus like Jet Blue aside, a business is bound to catch a customer on a bad day – or vice versa. This can spawn a fiery blog post which, in plain view of Google, can morph into an issue with “negative fiscal ramifications” for the business in question.

1 min read Archive