Archive
Googler on Flash vs SVG and VML
In Seeking Alpha’s ongoing Q&A with the Google Finance product manager, my question was: Google Finance is one of the rather rare…
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Ad-Tech: ‘Content is King! (Again?)’ Keynote
Yesterday morning I attended the ad:tech 2007 keynote panel session entitled "Content is King!
Yahoo Jumps In Ad Focus Rankings
Yahoo holds the second place position in comScore's Ad Focus rankings as they moved up a spot to trail only AOL's Advertising.com.
Microsites Win For Viral Campaigns
Marketers who have experience creating viral campaigns favor microsites, games and video clips according to Marketing Sherpa's "2007 Viral Marketing Survey."
Getting Google to Work with Opera
Last December, I posted about a user script for Opera that got several Google services to actually work in the wonderful Opera browser, and its a good time for an update. The script is new as of March 14, fixing Spreadsheets, Calendar, Picasa Web Albums, and Docs.
Do Search Marketers Need One More Ad Vendor?
I'm constantly asked which search engines a rookie paid search advertiser should work with. Obviously, everyone should take part in Google AdWords, because Google covers half or more of all searches. Most marketers should also look at Yahoo!, which handles about one-quarter of all searches—their Panama platform has made them an even more interesting choice for ad spending.
