Archive
EconSM – Social Media Meets Deals
How do social media deals happen? How do you manage them? What deals are coming?
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Networking: Never Eat Alone
How good are you at meeting people and forging deep meaningful relationships with them? At a networking function do you end up with a handful of business cards from people you don’t remember meeting, or one or two new friends that you’re excited to have?
Search Eats Little Of Food Budgets
The food and beverage industry is the leader in the U.S. consumer packaged goods (CPG) when it comes to online advertising, but they only put 2.1 percent of their total $8.7 billion advertising budget online in 2006.
Personalized Search Pollutants
I'll start by saying Thank you Google, for the web history and personalized search idea - which is great in theory, but plain sucks in practice! At least for this searcher.
Viral Video: Worth It?
Marketing Sherpa and the Online Publishers Association took a look at viral video. Video is a popular marketing tactic, with 29% of MarketingSherpa’s responding viral marketers experiencing “great results.” Only “cool” microsites (37% great results) and online games/quizzes/polls (33% great results) were better received.
Google Responds To AdWords Scam Kerfuffle
The practice of establishing AdWords accounts for the purpose of passing clicks through a third-party malware distributor has drawn a blame-the-user response from Google.
