network
While Google’s out trying to conquer terrestrial advertising, a small start-up, TargetSpot, is building a platform that will allow businesses to easily…
Listen. Can you hear it? All the buzz about social media marketing? What you might not know is that with all that sound there’s an awful lot of noise. That difficulty manifests itself in the form of basic misconceptions, blunders and flat out mistakes when trying to participate and market with social news and bookmarking sites.
I was inspired this morning by Daniel’s post on his Emergence Media blog titled Marketing Changes: CMOs, Evangelist, Social Media Programs, Website Strategy Positioning, it’s a very meaty article and worth a good read. Longer Tail of Media Consumption
It's a good thing I'm writing this instead of speaking it; no self-respecting 30-year-old man could bring himself to say "Zwinky" out loud – unless you work for Interactive Corp., where it's you're job to talk about Zwinktopia, a virtual online world that launched today.
People care a lot about national borders - there’s a great scene from the “Blackadder” series, for example, in which one soldier tries to convince another of the value of the seventeen square feet of land they’ve gained. But if seventeen square feet is a cause for celebration, Argentina must now be throwing a heck of a party - Google tried to give it a…
A recent article by Brandweek, talks about how Yahoo is betting big on Behavioral Targeting.
