Archive
Microsoft “Rebooted the Web”
One way you can tell how good a product launch is by waiting for the day after effect. Are people still talking…
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Doing Good and Link Bait
I was reading an article (here too) just the other day about how National Amusements, a company that owns 1500+ theaters, gave away free movie tickets (and popcorn and drinks!) for the US armed forces and their families to “offer enjoyment and relaxation, and to keep families together” for the whole month of July.
Clear Channel Tunes Into Social Networks
Radio heavyweight Clear Channel is trying out the social networking business. The company's online music and radio division has plans to roll out a dozen station branded social networks in the next several months.
Local and Social Sites Swiping Big Media Visitors
In the last year, social media sites and local news have been pulling visitors away from traditional online news and media sources, according to Hitwise. Regardless of where online media consumers end up though, they begin with a search engine.
Benefits of Reciprocal Favoriting
Blogging experts and social media marketing experts frequently write about how important it is to build up a network of friends on social bookmarking sites, and even encourage careful gaming of the system by email and instant messenger. That is gaming the system purely for their own benefit. They might also frequently suggest you Digg their content, or add them to your bookmarks, or we…
Why Online Display Advertising is Making a Comeback
Thanks to Business Week, we get a clear explanation as to why online display advertising is all of a sudden hotter than a Willy Wonka golden ticket.
