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Umbria and PR Newswire have partnered on the launch of MediaSense Blog Measurement, for use by clients seeking insight into the buzz…
Old-style marketing wasn't easy, but at least we knew how to do it. If we wanted to buy TV ads or print ads, we hired some creative people—or even a whole ad agency's worth. If we wanted to do publicity, we hired a PR person. Whatever kind of marketing you wanted to do, you could just hire an expert. Times have changed.
One of the things that's helpful about having been at Yahoo more than a few years and having multiple roles during that time is that it provides lots of opportunity to meet lots of people and figure out what they're good at. As a by-product, I've managed to build up a list of people who constitute my "dream team." These are the people that I…
Ubiquity and interoperability are the key features in the newly launched, web-based Yahoo Messenger client: it runs on multiple web browsers (including Opera, yay!) and can chat with Windows Live Messenger users.
News Corp's hostile $5 billion offer for publisher Dow Jones may spur a bidding war, and Google's name has been invoked alongside other potential bidders.
You see, as a man, not to be chauvinist, or sexist, or to not allow for exceptions to the rule, my interest in knitting is about as intense as my interest in, say, what shoes somebody's wearing (unless they're those killer liquor compartment sandals). So imagine my surprise when I found out knitting is all the rage these days, and the people they be a-searchin'…
