Customer Engagement and the Big Bucks

There’s a constant debate about the “best” way to earn online income, and the simple answer is that there is no optimum path to achieving this goal. But one thing is certain, the deeper the engagement with your visitors, the more you’ll benefit. Here’s why: The whole system of Internet Marketing profits is based on effort and engagement. Witness- Web advertising (text links, banner ads,…

Geoweb – Yet Another Google Buzzword

Google's various geography-oriented services, like Maps, Earth, and Local, have a new blog to discuss those services, and they swear they aren't trying to engage in buzzword proliferation.

NY Board Seeks Google DoubleClick Delay

Concerns about privacy have prompted the New York State Consumer Protection Board to ask the Federal Trade Commission for a delay in approving Google's proposed purchase of DoubleClick.

Bill Gates Predicts End Of Yellow Pages

Technology will advance so far for local advertising that when voice and data truly combine on mobile phones, the usage of venerable yellow page directories to find businesses will be near zero for anyone under 50. Bill Gates Predicts End Of Yellow Pages

SEW Live – Keyword Advice From the Pros

There's a lot of minutiae in managing a keyword campaign. It doesn't seem to be merely an exercise to test your tolerance for tediousness, though – at least it pays off in the end. At SEW Live in Columbus, OH, the panel of keyword campaign experts dropped a ton of tips to act as headlamps as you dig down into the keyword mines. Note: The…