Google on Personalized SEO

Cutts (Finally) Answers Paid Link Questions

Awash in good intentions, Google's Matt Cutts paved a hellish road for himself by asking people to fill out a spam report for paid links. Matt followed up over the weekend (and while on vacation) with details that may have saved him some initial grief.

Prizes Abound In Yahoo’s Search For Greenest City

An A-list actor . . . two fleets of hybrid taxis . . . and Yahoo!  These are the central elements of the new “Be a Better Planet” campaign, launched today.  The environment is, of course, intended to be the big winner here, but two American cities - and up to 150,000 private citizens - also stand to benefit.