Archive
Personalization Gets Deeper
Many of you know that I spent the last few years at ibm.com, focusing in large measure on personalization. Eight years ago,…
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Diggers Love Top Sevens
Russ Jones on theGoogleCache took a look at how “Top #” lists perform on Digg. We all know how popular top 10 lists are. Russ’s initial premise was that they’re not necessarily the best performing. He thought top 6s would be best, another coworker bet on top 7s. The coworker won. Of 90 “Top 7″ stories submitted to Digg, 53 made the front page—59%.
Top 7 Lists Lead The Pack On Digg
Lists are good, but if they become too long, readers are liable to lose interest. Too short, and no one will think your 25-word post is worth reading. Top 10 lists have become the norm - but why? Russ Jones of the Google Cache combed through over 2,500 Digg stories to see if lists with more (or fewer) points do better.
Blogging, Affiliate Marketing & Social Traffic
Here’s an open solicitation for questions in the 3 areas I focus on:
Mobile Internet Not Yet Mainstream
More than half (53%) of 16-to-24 year olds say they have used the mobile Internet and 36 percent say they do so at least once per week, according to a recent survey from Harris Interactive.
Web Marketing the Old Fashioned Way
Lee Odden posted What’s Old Is New: Web Site Marketing Tips, and it’s a good read for Web marketers tired of chasing the latest social media trend. Some techniques date to the early years of the Web, but can still be effective if done right. Site announcements, surprisingly, can still generate traffic and links.
