Category: Archive

MySpace Gives Users Offline Marketing Opportunity

MySpace and Titan have partnered to launch a three-week joint promotion to bring MySpace users’ messages to over 300 digital screens in New York, Chicago, Philadelphia, Dublin, London, Liverpool, Manchester, Edinburgh, Glasgow, Leeds, and Birmingham. Titan is the largest transit advertising sales company in the US, and provides advertising on bus, rail, bulletins, telephone kiosks, and street banners.

Twitter Denies Rumors of Video Inclusion

Seems like just yesterday that the Telegraph was reporting that Twitter was considering the introduction of video tweets into its playbook (actually it was just yesterday). Interesting and scary thought all at once (honestly, do you need to actually see some of the folks who pass along their nuggets of 140 character wisdom?). So while it makes for a nice article and creates the some speculation, what was actually given to the folks at Mashable was even more important.

Apple And LG Rank High In Consumer Satisfaction

Overall satisfaction among smartphone owners has increased significantly over time as manufacturers continue to improve their offerings, according to a new report from J.D. Power and Associates.
Satisfaction among consumer smartphone owners has increased 14 index points (on a 1,000 point scale) from just six months ago, while satisfaction among business owners has increased by 43 index points from 2008 as these devices have become more stylish, customizable and user friendly.

Report: Paid Search Spend Up 10%

SearchIgnite has released a report, which indicates that paid search spending in the United States was flat year-over-year in the third quarter, yet up 10% quarter-over-quarter. This comes largely from multi-channel retailers, who increased paid search spend by 40% in the quarter, according to the firm. This is despite flat conversion rates and average order value.

Arthur Levinson Leaves Google Board of Directors

Google has announced that Arthur Levinson has resigned from the company’s Board of Directors. He has been on the board since April 2004.

Erich Schmidt, who considers him both a "good friend" and "valued colleague," had this to say: "Art has been a key part of Google’s success these past five years, offering unvarnished advice and vital counsel on every big issue and opportunity Google has faced. Though he leaves as a member of our Board, Art will always have a special place at Google."

Yes, Your Company Really Does Need A Blog

The term has become so common that most people don’t know that “blog” is a condensed version of “weblog.” It is not a new form of communication, by any means. People have been blogging since man began painting on cave walls, really; it’s just that the tools have changed and the definitions of writing styles have evolved a bit (but just a bit). When the Internet was still without its graphic interface, the World Wide Web, there were the bulletin boards and file-sharing services that allowed the distribution of text files.

Back To Top