Category: Archive

Spam Mania – Guilty Till Proven Innocent

I felt compelled to write this article after a recent bad experience of my own. Spam vigilantes abound on the internet and unfortunately a right which every person should have in civilised democracies – in fact a basic human right – does not exist in relation to spam and spam complaints. This vigilante activity would not be tolerated offline – normally one cannot simply take the law into one’s own hands but it seems this has become acceptable online. However below I do recommend a solution and an association which can help you.

In What Ezines Should I Advertise?

I am asked quite frequently, “what ezines should I advertise in? I’m far from an expert, but here are some tips that may give you some guidance in choosing which ezines you may want to place your ads.

First of all, place your ad in ezines that are related to your product, service or biz opp. If you are selling fishing lures, you probably wouldn’t do too well in a food magazine. You may get some responses or even an order, but if you want your money’s worth, don’t waste your time or money.

Lifetime Value Online?

In “Big Time Banner Advertising,” we discuss the importance of establishing an acceptable level of return for your promotional investments. This number becomes the criteria for what is deemed a success and what is deemed a failure. How you determine this number is not only critical to the success of your advertising efforts, it’s also critical to the ongoing success of your business in general.

Getting Your Site Stats

You have created the most spectacular web site on the Internet that downloads in less than 2.3 seconds on a 9600 baud modem (yes there are probably still a few of them out there). You have set up your Meta Tags and registered all your web pages with over 2000 search engines and indexes. You must now have the most popular site on the Internet!

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