Category: Archive

Seller Beware!

Last August, I proudly launched my first self-designed website and then quickly began the daunting task of getting the world to beat a path to it. To my happy surprise a few orders actually came in the first week. Among them was a nice large order from Indonesia of all places. Talk about excited! I soon learned however, that the buyer’s credit card was evidently maxed out because the charge wouldn’t go through. When I notified him about this problem he promised to get back with another but I never heard from him again. I was deflated but still excited that my web site was being viewed around the world. I had no qualms at all about selling my product overseas just as I had done in my previous on-line business; as far as I was concerned everyone was welcome!

I – I – iMac! Hype Meets Analysts

What new product gets more press attention than a new Porsche? What can generate more buzz than bear at a beehive? It’s a bird, it’s a plane . . . it’s super fruit! Apple Computer can and does get that kind of attention, and it does so regularly. Hyperbole begins well in advance of each semiannual MacWorld, and begins with the Mac publications and rumor sites. Every Mac devotee imagines a revolutionary new product which answers their every fantasy, whether it be super fast or super cool.

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