Archive – Page 3596 – WebProWorld

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November 13, 2002November 13, 2002webproworld

Get Your Own Domain Name Or Die

Would you buy from someone with an “@yahoo.com” e-mail address? I wouldn’t. And the clients I’ve had the most trouble with use yahoo addresses or other free addresses. I understand that you don’t want your regular e-mail address in ads that your run on free ad sites to prevent spam, but lets use some common sense here.

If you don’t buy anything from yahoo’s off line why would you buy from a yahoo online? If you’re serious about your business you have to show it in your actions. The first action to take is to buy your own domain name and use it for all of your e-mails.

Archive

November 13, 2002November 13, 2002webproworld

Search Term Guidelines for Overture Advertisers

When discussing pay per click advertising with Overture advertisers, they tend to say it’s an easy program to use to get to the top of search engines. While this is true, a well-optimized and carefully researched pay per click campaign can often deliver much more traffic to a site at a lower average cost per click. To bring your average cost per click down while increasing pay per click traffic, you need to get a high number of search terms approved for your site.

Archive

November 12, 2002November 12, 2002webproworld

GET MORE SALES BY REDUCING SKEPTICISM AND INCREASING DESIRE

Prospects buy from you because they want to enjoy the benefits produced by your product or service. Their desire for those benefits makes them want to believe everything you tell them. But skepticism makes them reluctant to buy. When their skepticism is greater than their desire — you lose the sale.

Archive

November 12, 2002November 12, 2002webproworld

An eBook Publisher’s Dilemma: Should I Use PDF or Exe Format?

If you write and publish eBooks, sooner or later you will probably be faced with a dilemma – should you create your eBooks as .exe files or .pdf files?

Archive

November 12, 2002November 12, 2002webproworld

What Response Should You Expect From An Ezine Ad?

You’ve all heard it before, countless times no doubt – “Ezines are by far the best place to advertise online” – and it’s true. There is no better place to reach a targeted audience and the proof is in the results – visitors from eZine ads are more likely to convert to sales at your website. That is fact.

Archive

November 12, 2002November 12, 2002webproworld

SEO Advice from Dan Thies

The first questioner is mostly concerned about submissions – it’s really too detailed to give a short response that addresses all the questions.

The “short” answers for Curtis are:

First question

Archive

November 12, 2002November 12, 2002webproworld

Why Object Orientation for COBOL?

“Why is Microsoft interested in having so many languages target the new environment? Why bother with a language as old as COBOL?” The answer lies in recognizing that most businesses do not have the luxury of rewriting their large code base every time they want to extend the use of their existing applications.

Archive

November 12, 2002November 12, 2002webproworld

Ready to Market for the Holidays, Ho, Ho, Ho?

The holidays offer great marketing opportunities and an extra chance to promote your services and products in a new way.

Archive

November 12, 2002November 12, 2002webproworld

Maximizing Your IT Talent

PROBLEM:

With our now streamlined workforce, we are over-allocating reduced staff with tasks they are either not trained for or not interested in, resulting in both reduced efficiency of business and loss of focus on our primary goal – Customer Satisfaction and Retention.

Hypothesis #1
There is a calculable (lost) opportunity cost that each employee has which results in a dollar value per hour for obtaining new business. amount of revenue / (number of hours spent * loaded cost.)

Archive

November 12, 2002November 12, 2002webproworld

Office Gossip: An HR Challenge

“Lies, rumors, and office gossip have always been an entrenched part of the workscape,” says Samuel Greengard, in his article, “Gossip Poisons Business: HR Can Stop It,” and if you’ve worked in an office, you know that’s true. For some, it’s just static, but it can get out of control, be harmful to the target, and cause risk for management.

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