For most people, public speaking is a challenge, but even once you’ve mastered the techniques, and the part about just getting up there, you’re work isn’t done.
Internet Marketing Gold For Authors
One way many business owners market their businesses is by writing content for their online newsletters (e-zine), classes they teach, and articles they provide for other types of marketing strategies. Would you like to take those articles to new heights? Then provide your work to other e-zine publishers as well as newsletters and magazines, too.
If you Sell a Product, Use Online and Web Site Marketing
To sell products, you not only need sales and benefit-driven copywriting for your 2, 3 or more paged Web site, you also need to get new potential buyers to your site. Here’s 11 ways to sell more products.
Is Your Biz Opp a RIP-OFF or a CASH COW–Part II
In part one of this article I looked at the first two of six tests to determine the viability of a particular business opportunity. Here are the final four. Apply these tests and you are much more likely to pick the jewels out of the myriad of trash online.
Partnering Will Drive the Economy in an Open Environment
Mergers, acquisitions, joint ventures and strategic alliances will continue to multiply and drive the economy in an open environment. Optimizing these organizational relationships demands that companies develop a collective partnership capability and capacity.
Looking To Sustain High Performance? Start in the Board Room
When you survey business and management publications and listen to Wall Street and other business analysts, most of the attention is focused on what the senior management team of the organization is doing to generate earnings and to build and sustain high performance. The spotlight continues to focus on CEO performance, and CEO turnover continues to rise. In fact, the average tenure of CEOs in the S&P 500 today is slightly over six and a half years. Pressure is applied with fervor by investors who still feel entitled to double-digit growth in performance.
Most Commonly Asked Questions About Ezine Publishing
Getting so many emails as I do about ezine publishing, I thought maybe an article covering the most asked questions would be useful to some of you who are thinking about or just starting your own ezine.
ARE YOU USING ALL 7 OF THESE HIGHLY EFFECTIVE MARKETING TACTICS?
Here are 7 well known, highly effective marketing tactics many small business owners overlook when developing their marketing program. How many have you overlooked?
1. BE UNIQUE
The best way to beat your competition is to promote a distinct advantage your customers cannot get from a competitor. This is often called your USP (short for Unique Selling Proposition). If you don’t already have a distinct advantage, create one. Add something to your business you’re not already doing. One network marketer I know doubled her sign up ratio by providing free sales leads to her new distributors for their first 4 months.
How To Develop An E-zine When You Don’t Enjoy Writing
Do you know that many business owners market their businesses by writing content for their online newsletters (e-zine)? And if you don’t enjoy writing, the authors make those articles available to you.
Killer Ads
You went to all the trouble to develop a “Killer Ad Program”, tested response rates and heavily advertised your product, service or opportunity, and then – nothing – no business. How come, you might ask.