Operating your own city guide on the Web can be interesting and very profitable. Almost every city already has at least one city guide. But there is always room for one more. For example, I live near Phoenix, Arizona. I could call my site “The Best Guide to Phoenix”, “The Official Guide to Phoenix”, or “The Complete Guide to Phoenix”.
Marketing to Seniors on the Net – The Biggest Surprise of My Life!
I’ve been active in Internet marketing since 1996, including working with several businesses that acquire customers solely over the Web. Not long ago, while assisting a client who markets specifically to seniors, I had the biggest surprise of my life!
Developing a Successful E-Commerce Website
THE E-COMMERCE EXPLOSION OF 1993
1993 was the year that Netscape developed the first commercial graphical Internet browser. This signaled the creation of the Internet, as we know it today. Within a few years of the release of Mosaic, people began to rush into the Internet space, many of them looking for their instant Internet wealth.
Ebook Create Basics Video Tutorial (An Ebook, Video) Product Review
Eva Ameida and Mark Caron have teamed up to put together a great beginner’s ebook package. They really considered the beginner’s point of view in creating this product. They included everything you need to get your sales website up and compile an ebook to sell online.
$10 Per Click (do they know something we don’t?)
I have utilized pay-per-click (PPC) advertising since its inception about two years ago. With PPC, the advertiser is only charged when a person actually clicks on their link. The amount you actually pay for each click is referred to as the cost-per-click (CPC). I’ve got to admit, I was pretty leery at first. But since then I’ve watched the price of certain search engine keywords skyrocket in excess of $10 per click! The big question isn’t how much it costs per click but how many clicks does it take to get an acquisition. I’ve often asked myself, why would so many companies pay that much money for one single, measly, push of the index finger? The answer is simple – it just works!
Yes, Public Relations Can Help Your Business
Do you worry about certain behaviors among your most important audiences because those behaviors are vital to achieving your objectives? If your answer is yes, you need public relations.
How to Reduce Your Business Taxes
It’s tax time (again), and since you are an Internet professional, it’s time for a crash course in Small Business Taxation.
Five Ideas for Unique (and Cheap) Marketing
Home-based businesses generally lack the large marketing budgets of bigger companies, but a smaller budget doesn’t have to stop you from engaging in clever and effective campaigns.
How to Dull the Sting of Increasing Tuition Costs
At a time when unemployment is high, personal income is flat, and college-level education is a requirement for most well-paying jobs, public colleges continue to become less affordable for students and families.
Ending the Confusion Can Bring In More Sales
With all the Web sites I’ve visited during my time on the ‘Net, I am still amazed to find one very common and widespread problem. Focus – or the lack of it. One of the most basic aspects of designing and writing copy for a site is frequently overlooked – and it is costing Web site owners everywhere big time in lost sales.