One of the biggest mistakes many people make online is to assume that one type of site works for every type of product or service. The reality is just the opposite. Every site needs to be designed specifically to generate the highest number of sales per visitor.
Internet Marketing: Do the Math, You May be Surprised!
There are several types of media to consider when mapping out an Internet marketing campaign. Some of the more popular candidates include pay-per-click (PPC) listings, PPC banners, banners based upon impressions, e-mail, search engine positioning, and link exchanges. Choosing between the different alternatives can be a daunting task. Regardless of which media you are considering, it pays to sit down with a calculator and do the math – and you may be surprised!
Tax Filing 101: It’s Never Too Early To Procrastinate
For all you procrastinators out there, here’s a nuts ‘n bolts guide on how to legally postpone the filing of your Year 2002 income tax returns. When it comes to putting things off, you can never plan too far ahead! In many cases the IRS allows you to file a ‘no-questions-asked’ extension form. Which particular form you file depends on what type of entity your business happens to be.
Shortcuts Will Kill Your Business
Think of your business as a living, breathing, organism. It requires you to give it a large portion of your time and effort in order for it to grow and flourish.
You must spend time “feeding” it fresh content and searching for ways to improve it.
Getting More Sales From Your Order Page
It’s the gold medal of e-commerce. Getting that coveted sale is what every online business owner hopes and prays for daily. It’s why we fight for good search engine positioning. It’s why we battle with our copy, making it “just so.” It’s what pays the bills! But what if you could get even MORE sales from your order page? It’s really not very hard to do.
Tax Time & National Procrastination Week. Coincidence? You Be the Judge.
It’s tax time again, and also National Procrastination Week. What a unique opportunity.
I’m doing what I’ve always done. Putting it off . putting it off. Are you? I’m procrastinating, and thereby making the situation worse. I’m fairly organized – after all, I’m a licensed Accountability CoachT. (http://www.goodingaccountabilitysystem. com ) It’s all organized, I just need to get it together and make the appointment with the accountant. As the world turns …
The Elements Of A Great Manager
As you know, being a manager is no easy task. And if you’ve been promoted from a technical position you may not be prepared to meet the demands of your new position. For some, managing comes naturally while others struggle with creating cohesive teams, handling staff difficulties and producing satisfactory results. As a result, they are stressed out and overworked.
Publishing a Book – How to Do It Yourself
To begin: Write your book. Get a tough editor to go over your work and tell you where you need to do more. Expect to do this at least twice. I generally rewrite my books 5-7 times before they are published. I put 5000 hours into writing the Breast Health book; my editors put in another 5000 hours!! You can get started on the first three steps (below) while you are still writing.
Science and Psychology: A Course in Small Business Miracles
Psychology and Science are formidable and innovative forces taking the business world by storm. And you can benefit enormously from these forgotten secrets, once the preserve of a powerful elite. Potential clients are crying out for the one thing so many businesses fail to provide: They want to be understood!
Guerilla Research With Web Site Audiences
In the world of web site development, there is a popular pastime and it’s not baseball. It’s the inevitable debate that arises regarding the content of a web site.
Prior to cognitive maps and paper-based prototypes, there is the traditional imbroglio: “The client wants this feature on the site,” or “the marketing department thinks that this would be a cool function.” Within the project team, everyone has an opinion. What’s missing from the debate? It’s not what – it’s whom: The Audience.