Category: Archive

Building A Solid Subscriber List – A Fundamental of Web Marketing

It’s a fact of sales life. When people trust you, they buy from you. The imperative question has always been “How do I get people to trust me online”? Building a subscriber list can be a relatively inexpensive form of marketing that has a three-fold pay-off… building trust, gaining permission to send marketing messages, and increasing sales.

Why do Authors Need Portable Document Format?

If you write eBooks and you market them Online, you need to put your unique information into Portable Document Format (PDF) once your project is finished.

E-publishing is easier, more profitable and saves the author so much time and money. No waiting for the printer, no middle man who keeps half the profits. No packaging or mailing, saving the author enough time that he can either write another book or spend a few hours a week promoting it.

Taming your Tomcat: Filtering tricks for Tomcat 5

Designing maintainable high-performance systems

The new Tomcat 5 server takes filters to a new level of deployment flexibility. Tomcat 5’s support for the upcoming Servlet 2.4 and JSP 2.0 specifications gives filter writers a new way to integrate and deploy these flexible components — tapping directly into the request dispatcher’s operations. In this article, Sing Li takes you on a guided tour of the new enhancement and gives you some hands-on training. See how Tomcat 5 can benefit Web application frameworks and lead ultimately to the design of maintainable high-performance systems.

Protect Your Time Investment

If you’re tired of feeling tired, take heart. While we can’t add more hours in our day (that’s actually a blessing!) we can get much smarter about using the time we have. You are probably already familiar with the popular concepts of time management that encourage you to determine your values and set priorities. These are helpful ideas and the right place to start. But after you’ve learned these tools, you’ll probably discover an age old wisdom when it comes to practicing them.

Online Pawn Shop: Boosting Rolex Sales With PPC

I read in Murdok that you might do this for some of us. We welcome anything you can possibly offer on our “unfortunately” FRAMED site. Our owner is just adamant that he wants to keep it that way. I’ve utilized the “no frames” tag on the index page and copy and paste the entire real page there as well as on the real page. I’ve cut down our keywords to about 12 of them…but we are a pawn shop and sell so many things that I just about CAN’T narrow them down to 3. We gotten listed in the engines all over the place for the public information pages I’ve created, and that helps…but I just can’t seem to get much action on the ones like pre-owned Rolex watches and jewelry. Thanks for considering it.

Will We All Have To Pay To Get Listed?

I got your name through Murdok. We currently have several domain names registered. However only a couple that are used everyday. We have never had to pay to advertise because I have a full time web page developer and she also does all the search engine submitting. We are always in the top 1-5 on all search engines (unheard of unless you pay). We have noticed that on overture it looks like we are going to have to pay to get listed. Is this something that everyone is going to have to do eventually? Maybe on all search engines or just the ones overture owns?

Marilynne Rudick and Leslie O’Flahavan Answer Online Writing Questions

We’re interested in all aspects of online writing-e-mail marketing, online newsletters, web-writing, customer service e-mail and Web self-service. And we’d like to hear from you about your concerns and experiences.
Are you interested in developing a new online newsletter but can’t decide on format or frequency?
Do you have print publications you’d like to “repurpose” for the Web?
Are you thinking about an e-mail sales campaign and need advice on killer copy?
Do you want to use your customer service e-mail as a marketing tool?
Do you want to write effective FAQs for your Web site to free your staff to answer IAQ’s (infrequently asked questions!)?

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