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Mobile Internet Growth Driven By Social Networking

Social networking is attracting new users to the mobile Web in Europe. In November, 34 percent of mobile phone owners in Western Europe who visited social networking sites accessed social media exclusive of all other mobile Web content, according to comScore.With 12.1 million users in Western Europe (France, Germany, Italy, Spain and the U.K.), mobile social networking is a rapidly expanding category that grew 152 percent from November 2007 to November 2008.

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