Integrating Social Media with Email Marketing
A recent study from Ball State University, the Email Marketer’s Club and ExactTarget found that only 13% of email marketers…
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Category: Archive
Are Brands Really the Solution to the Internet “Cesspool?”
In 2008, Eric Schmidt called the Internet a cesspool and said that brands were the way to sort it out.…
Advertising And Social Media
In the keynote presentation "The State of the Industry (Presented by the IAB)" the panel discussed a variety of topics.…
Getting More Blog Readers and Twitter Followers
Of people who both blog and tweet, the majority would overwhelmingly prefer to have more blog readers than followers on…
Hulu CEO Talks Advertising and the Hulu Formula
Jason Kilar, CEO of Hulu delivered a keynote speech at ad:tech San Francisco. In the speech he discussed the state…
New York Times Hemorrhaging Money
The New York Times Company released its earnings for the Q1 2009, and the situation doesn’t look good. If things…
Is Google Playing Rope-A-Dope With Social Media?
Regarding social media, the best you can say about Google is that the company has merely dabbled in it. Google’s…
Oprah Looks To Dominate Twitter
Oprah does everything in a big way. She affects book sales in ways that make publishers drool. She gains a…
Digg Tries to Put DiggBar Controversy to Bed
Update: Digg's proposed changes to the DiggBar are now live. Original Article: Digg made an announcement today regarding the controversial DiggBar,…
Yahoo Posts Bad Numbers, Still Skates By
Yahoo had a good day on the stock market, gaining a full 5.27 percent during normal trading hours. And -…
