Category: Archive

Newspapers Best Opportunity Is Online

As the newspaper industry continues to struggle its best opportunity is online, according to a new annual survey by the Center for the Digital Future at USC’s Annenberg School for Communication.
The survey found that Internet users read online newspapers for 53 minutes per week, the highest level seen so far. In contrast, Internet users in 2007 spent 41 minutes per week.
The survey also found that 22 percent of Internet users stopped their subscriptions to a printed newspaper or magazine because they could access the same content online.

Google Links AdSense Accounts with Google Analytics

Google is now offering wide availability of Google Analytics and AdSense integration. AdSense publishers who wish to make their site more profitable are going to want to link their AdSense accounts with a Google Analytics account.

To do so, you simply need to log in to AdSense, click the link that says "Integrate your AdSense account with Google Analytics" on the Reports > Overview tab, and follow the on-screen instructions as illustrated in this clip:

Back To Top