Google Personalization Patent Filed
Google has applied for a patent that, at face value, looks as if they are thinking of radically altering the…
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Category: Archive
OzzieGate – Microsoft Ship in Changing Seas
A memo that reportedly leaked from Microsoft has been making the rounds of the tech media.
Branding: A Competitive Advantage
People often think of a brand as the symbol, name or logo associated with a product. In reality, branding involves…
Gates Email Reinforcing Web Services Focus
The bright new Internet world of web-based services and open APIs delivered by Google and others just had a big…
Licensing In The Marketing Mix
Licensing is a method of leveraging an organization's process, trademark, patent, or other intellectual property for a fee or royalty.
Google Print Troubles UK Childrens Hospital
The latest controversy surrounding Google's ambitious Print for Libraries project, where the aim is digitize and make available online all…
Outsourcing Sales
For many companies, the decision to outsource sales is based on the well-established idea that it is better to contract…
Dana Todd Goes With Her Gut
Speaking at New York's Ad:Tech conference, SiteLab VP and SEMPO president Dana Todd told an audience SEO gets overlooked despite…
Towards Next Generation URLs
For many years we have heard about the impending death of URLs that are difficult to type, remember and preserve.
Pixar Pushes 125,000 Movies Through ‘iTunes’
Short films like "Boundin'" and "For The Birds," which appeared at the beginning of full-length Pixar movies, have sold briskly…
