How to Drive the Right Customer Management Software
As companies battle to win new customers and keep current ones, more companies wanting to leverage their sales and marketing…
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Category: Archive
Marketing via Wikipedia
I'm sitting in an airline lounge at Dulles, having just finished a talk on new media to the annual gathering…
Blogs, Consumer Generated Media and Buzz
One of the areas of online marketing and PR that continues to gain interest is buzz marketing through blogs and…
MSN Not Beating Google In Six Months
After stirring up the search engine world with comments that MSN Search will be more relevant than Google in six…
MSN adCenter Open Enrollment
Precise demographic targeting is the wave of the future, and adCenter has delivered an advanced platform that's poised to deliver…
Business Blog ROI
Katie Paine has conceded a point to Shel Israel: As cheap as they are to set up and maintain, there's…
Microsoft, Cisco SIP At Communications
A powerful combination of the leading operating system and networking system companies yielded an agreement to develop real-time communication services…
AP Launches MSN-Powered IE-Only Video Network
Gary Price reports that the Associated Press has launched a video network, the shockingly named "AP Online Video Network".
The New Press Release?
While some may want the "press release is dead" meme to end, the discussion could wind up producing some worthwhile…
Could Community Wikis be the Tipping Point?
At the New Communications Forum last week, pretty much everybody agreed that blogs were no fad, but wikis evoked a…
