The Interactive Advertising Bureau (IAB) has just announced the release of In-game Advertising Measurement Guidelines. The IAB’s proposed new guidelines cover dynamic, in-game advertisements that appear in PC or console-based games and:
Majority of iPhone Users Are Old and Rich, They Also Want More Video
iPhone music apps and mobile videos may soon become as important to marketing and artist whose audience skews older as it already is those whose fans are under 24. A new Nielson survey shows that 82% of iPhone users are over 25 with 53% over 35 years of age.
Facebook Username Grab Generated Record Traffic Levels
A lot of Facebook executives and employees are probably wearing big, satisfied smiles this morning. As statistics continue to trickle in, it looks like the vanity URL offering that the company held over the weekend was a huge success.
Google Maps Gets Some Improvements on Android
Today, Google announced the addition of search-by-voice and transit directions to Google Maps on Android devices. In addition, some improvements have been made to Google Latitude in Google Maps for Android.
Searching By Voice
Salesforce Gives Force.com Users Free Sites
Salesforce has announced the general availability of Force.com Sites, which was demoed last year at the Dreamforce event. With it, companies can build and run any website on Salesforce’s cloud platform Force.com, the same platform that runs the company’s sales and service apps.
Google Readying Bing, Twitter Countermeasures
It’s no secret that real-time search is one of Google’s weak points. Since Bing launched, fewer people have been willing to acknowledge Google as the best search engine overall, too. But the search giant seems to be fighting back, as new reports have it addressing issues on both fronts.
Twitterrific 2.0.2 Fixes All Known Twitpocalypse Errors
UPDATE: Twitterrific 2.0.2 has been approved by Apple’s Application Store. Below is message from the official site…
StumbleUpon Jumps on the URL-Shortener Bandwagon
StumleUpon announced today that it has launched a new URL-shortening service called Su.pr. The twist, however, is that this one is designed to help content creators actually increase their traffic with it. According to StumbleUpon, this is the first such service that does this.
The Twitpocalypse Claims Its First Victim
It appears that the Twitpocalypse has drawn first blood.
Twitterrific for the iPhone and iPod touch is currently experiencing problems. The issue is leaving some faithful users frustrated and looking for a new app.
5 Twitter Tools to Help You Tweet from Your Desktop
Does anyone even go to the Twitter homepage anymore? It seems like more and more users are changing the origin of their tweets as Twitter desktop clients are becoming more mainstream.
There are literally dozens of desktop clients available for download… but which are the best?