Topix Worries About Domain Change
After paying $1 million to purchase the rights to the Topix.com domain, Topix.net CEO Rich Skrenta now has to deal…
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Category: Archive
Paid Blog Posts and Misleading Content
The LA Times reports that thousands of bloggers are writing sponsored posts touting such diverse topics as diamonds, digital cameras…
Cisco Bets on Social Media for Marketing Strategy
In addition to their acquisiton of Five Across, which makes social-networking and forum software to help companies improve their internet marketing…
Kicking Shows More Respect Than Ignoring?
There’s a bit of debate lately due to a Microsoft lawyer bashing Google’s book scanning program and their positions on…
What’s So Challenging About Changing Your Marketing?
We've talked before about the Three Rs of Internet Marketing—to be real, relevant, and responsive. One way to be both…
Twitter – Noise, But Signal Too
It seems as though everyone has an opinion on Twitter, the instant-messaging style app that Blogger founder Ev Williams shut…
Reputation 1.0 Not Working Yet
Media 2.0 meets Reputation 1.0, the interoperability is a little shoddy, but hey, that never stopped us before.
Do Not Try to Control the Conversation
John Bell recently explored the topic, "Who 'owns' conversational marketing? PR, Advertising or The People" over at Strumpette - The…
Getting Links from A-List Bloggers
As in any community, there are the trend setters, the visionaries and the superstars. They’re the ones that are quoted,…
How Social Media and Search Redefine Expert / Guru
Search marketing & social media have forever re-defined the way we find, qualify and think about expert and guru. Anyone…
