Stepping Stones – For Going Into Business
Many people, when they try to go into business, have at best a loosely defined set of goals. A goal…
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Category: Demographics
Plan Your Web Site for Profits
Most businesses fail to plan for online success. Knowing your purpose, audience, and uniqueness are the first steps to developing…
Want To Expand Your Business? Try Walking Barefoot in the Grass!
I hear it all the time. "I want to expand my business, but I don't know how." Many online small…
Every Mistake In The Writing Book
This morning I received an email from someone who has set up a site devoted to "writing for coaches." We'll…
Slow Down Marketing
Competition in the retail marketplace has forced many stores to cut costs to the bone so that they can cut…
Is Going Offline The Answer?
As email marketing becomes more and more difficult, many online publishers are using alternative methods to market their products and…
Finding Your Ideal Member: A Process for Non-Profit Organizations
The right time to create a fact sheet is any time you need to spoon-feed a reporter on a complex…
Marketing Without Results? How to Fix it Today!
Cindy, a professional life coach, has been frustrated with the results her marketing efforts have been producing lately. Despite everything…
Michael Katz Answers E-Newsletter Questions
Electronic newsletters (or E-Newsletters or Ezines) are conceptually simple: they're just emails sent to a number of people at once.…
Successful Direct Email Marketing
Email is certainly an important aspect of marketing on the web. But a single email is never enough -- and…
