WebProWorld
1) TOO MANY CHOICES
Sell a few products on your web site instead of selling a large amount of products. Too many choices can overwhelm your visitors and they won’t buy. Haven’t you ever had too many choices and could not decide?
You can always insert a flyer into your product’s package to sell your other products. It could direct your customers to a different web page where you sell the other half of your products.
You would be amazed at some of the pure gibberish that arrives in my e-mailbox on a regular basis.
As many of you may know, Fredrick Marckini is the founder and CEO of iProspect.com, one of the country’s leading search engine positioning companies.
Last week, I gave a couple of Netscape/IE quirks that could affect you page in a major way! If you missed last week’s article, click here to check it out:
www.DesignNewz.com/2001/0521.html
1) MEMBERS REVISIT
Turn part of your web site into a members only web site. Instead of charging for access, allow people to join free. You could add member only information, message boards, e-zines, etc.
Perhaps the scarcest commodity the new home-business owner just starting out has is time. This is particularly so if you are also working a traditional, full-time job and building up your business “on the side” in your spare time.
The idea of branding is valuable and imperative for business owners and leaders in organizations. But what exactly is a brand and why is it so important for you as a business owner or professional?
We all know that the idea of business on the web came on with a roar and now lies whimpering and licking its wounds in the safety of the shadows. Who was the enemy? Who or what was it that clawed and scraped the potential of online business so brutally that early enthusiasts are now seen as foolish, wild- eyed dreamers? What brought down an idea that was bigger and more powerful than a raging beast at full roar?
Most people have no idea how to get traffic to their sites. But, if you apply what I’m about to reveal, you’ll be one of the few who never has to worry about traffic again.
In 1999, when I set out to build my first website I knew very little about html and even less about planning websites. Like a lot of Newbies I just struggled along learning as I went. I also knew very little about running a home business on the net. It is quite different than running a bricks and mortar store in some ways. I had run several business but never an online one. This article comes out of my personal school of hard knocks.
