When starting out with your newsletter it’s best to begin with a long range plan so that you’re better organized and you know what your goals are from the beginning. That doesn’t mean you can’t change your goals as you go along because it’s inevitable changes will occur. It’s also a good idea to go over your goals once and a while to know where you are and where you are going. This keeps you focused.
Pricing Yourself to Get and Stay In Business
It goes without saying that the bottom line of any successful business is profit. Don’t make a profit and you won’t be in business for very long.
Making a profit is pretty simple really.
What Sells on the Web? Information Products
Statistics show that most people come online seeking free information. However, if in their search, they come upon an interesting for sale information product, they will make a purchase. There are several reasons for this:
Midlife Education or Midlife Crisis?
Returning to school for a midlife, mid-career transition? Wondering how to choose a program? Cathy Goodwin, Ph.D., who spent many years in the classroom as both professor and student, suggests some tough questions to ask before you write your check.
The Art Of Low-Tech Hacking
Ideally, a business partner promotes your business; they’re always on the lookout for new markets, and they work to find ways to improve your product or service.
How Pay-Per-Click Search Engines Work
The best way to market your websites these days is with pay-per-click search engines and the best of course is Overture, previously GoTo.com. Google is very good, too.
Increase Your Sales by Increasing Your Believability
People won’t buy from you until they’re confident you will deliver exactly what they expect to get. You can help them develop that confidence by making certain every claim you make about your product or service is fully believable.
Turn Your Clients Into Partners
Ideally, a business partner promotes your business; they’re always on the lookout for new markets, and they work to find ways to improve your product or service.
Leave Those Links Blue!
Don’t mess with those links! When you’re designing your site, you should leave your text links in their natural state–blue and underlined.
Are You Accessible by Phone?
Many people will not do business with people on the internet unless they have a phone number.