Interacting with a database is a routine job in the application world. Quite often you need to store information in the database, fetch it to generate some form of report and update or delete it as required. Java provides the JDBC (Java Database Connectivity) API for executing SQL statements. JDBC, being Java-based, leverages the benefits of the language and provides a convenient way to communicate with different databases, such as Oracle, Informix, Sybase, etc.
Database Programming With Java + JDBC: Part 1/4
Introduction
Evolution Trumps Usability Guidelines
“Use a Search Box instead of a link to a Search page.”
This is one guideline from the plethora of recently created usability guidelines to help designers produce more usable web sites. It makes sense. After all, there are more than 42 million web sites on the Internet. It should be simple to study these sites and put together a list of “do’s” and “don’ts” that, when followed, will produce easy-to-use sites.
Database Programming With Java + JDBC: Part 4/4
The Sample Code… Explained
Get an Attitude About Your Writing
(This excerpt is taken from my new writing workshop Writing To Sell In the Internet Age.)
Ezine Subscribers Want More than a Free Ezine
An ezine is an essential part of an online business.
4 Steps to Writing a Powerful E-zine Article
We’ve all heard the buzz that getting e-zine articles published is a highly effective, low cost method of promoting your on-line venture. While it is true that useful, intelligent articles can position you as an expert on your chosen topic and promote your website, it is quickly becoming a crowded marketplace. Just as websites began popping up like weeds a few years ago, e-zine articles are now being produced by the hundreds on a daily basis. It is no longer enough to simply write an article and wait for a publisher to come along and publish it. You need to write articles that publishers will be interested in using. Here are some tips to help create the next great e-zine article:
Why Some Newsletters Get *READ* While the Rest Get *TRASHED*!
It’s a simple truth…
Some newsletters seem to attract readers like bees to honey – whilst others seem to struggle to find a marketplace of interested subscribers. But why?
What’s the big difference between success and failure when it comes to publishing your own newsletter? And what should you aim to do, if your goal is to build an army of loyal subscribers?
For the first time ever, acknowledged newsletter expert, Michael Green, reveals his top five hints for creating your own winning newsletter or Ezine publication.
Free Hosting and SEO
Dear Robin,
Q: I have the questions:
a. Free hosting have a lot of publicity. If I include a site in a free hosting, the SE will penalize? Free hosting are indexed?
A:
There are a lot of problems with hosting your site at the free hosting companies, like Geocities. First off, if your site is for your business, it doesn’t make a very good first impression if you haven’t even purchased your own domain.
That’s Cold
If you hate cold-calling, you are not alone. In my dealings with other business owners in general, I have yet to find anyone who likes doing it.
What is “cold-calling”? That’s when you call someone who fits your market profile in order to introduce your products and services; someone who has never heard of you and who has not previously expressed any interest. It is sometimes called (I hate to use the term) “telemarketing”, but that word has some pretty bad connotations thanks to unscrupulous business practices of some companies in that business. Personally, I think that it’s much different when you call on your own behalf than when you hire a company to do it for you.