Cybersquatting Goes Social
Cybersquatting is not a new problem on the web. People have been squatting on domains for years. The Anticybersquatting Consumer…
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Author: webproworld
What Separates a Blogger from a Journalist?
The New York Times is running an article looking at "hyperlocal" web sites as replacements to traditional newspapers. The catalyst…
Paid Search Down, Social Media Up in the UK
Research from Hitwise indicates that online retailers in the UK are seeing less traffic from paid search efforts and more…
Applying Traditional Media Metrics To New Media
There used to be, just a few years ago, quite a chasm between traditional advertising and online advertising. That chasm…
Integrating Social Media with Email Marketing
A recent study from Ball State University, the Email Marketer’s Club and ExactTarget found that only 13% of email marketers…
Are Brands Really the Solution to the Internet “Cesspool?”
In 2008, Eric Schmidt called the Internet a cesspool and said that brands were the way to sort it out.…
Advertising And Social Media
In the keynote presentation "The State of the Industry (Presented by the IAB)" the panel discussed a variety of topics.…
Getting More Blog Readers and Twitter Followers
Of people who both blog and tweet, the majority would overwhelmingly prefer to have more blog readers than followers on…
Hulu CEO Talks Advertising and the Hulu Formula
Jason Kilar, CEO of Hulu delivered a keynote speech at ad:tech San Francisco. In the speech he discussed the state…
New York Times Hemorrhaging Money
The New York Times Company released its earnings for the Q1 2009, and the situation doesn’t look good. If things…
