Company Debuts Attention Banking
Often when consumers buy online, vendors take a snapshot of the customer's browsing data so they serve up contextual advertising…
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Often when consumers buy online, vendors take a snapshot of the customer's browsing data so they serve up contextual advertising…
To better get the message out about the performance of members of the New York State Legislature, a political policy…
Warner Bros and AOL officially opened up In2TV, and have a variety of classic programming available to their online viewers.
Microsoft's most recent venture into hardware has the company issuing a series of requirements to big Asian manufacturers for developing…
An evolutionary development in mainstream media engagement with readers and others by The Guardian in the UK, which has launched…
Edelman's Phil Gomes offers a thoughtful piece (from Steve Rubel but posted to Phil's blog) on blogger relations, suggesting that…
Adrants has a great round-up of the Web Marketing Association's (WMA) Internet Standards Assessment Report.
AdSense allows website publishers to display contextually relevant advertisements on their website. If a web visitor "clicks" on an advertisement,…
The underlying technologies behind most Web applications (such as HTML) are pretty simple and straightforward to use.
With a goal of building the web's largest advertising network, Microsoft initiated testing with 20 global marketers to display their…