comScore, Nielsen/NetRatings Respond to IAB’s Letter
Last week, the Interactive Advertising Bureau CEO Randal Rothenberg challenged comScore and Nielsen//NetRatings to increase their transparency and submit to…
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Author: webproworld
Social Technographics Reaches The Audience
Charlene Li at Forrester Research has introduced a new buzzphrase: social technographics. It's all about using the right technologies to…
US Broadband Penetration Just Stinks
The United States has 58.1 million broadband (256 kbps or better) in December 2006, but at 19.6 subscribers per 100…
Colbert Sets Off Googlebomb
The Google bomb is back, and Stephen Colbert is, figuratively speaking, riding atop it, cowboy hat in hand. That's right…
Social Networks Provide “Momentum Effect”
Fox Interactive Media has released findings from a study that looked at the growth and marketing power of online social…
EFF Makes Viacom Cry Uncle On Fair Use
We've said it before: It's not a good idea to eff with the EFF (Electronic Frontier Foundation). Now that Viacom…
Boing Boing Goes Bye-Bye In Boston
Government censorship rarely makes people happy, and in Boston, residents got the chance to prove this when Boing Boing, the…
PR 2.0 Takes the Stage at Web 2.0 Expo
I was invited to moderate a panel at the Web 2.0 Expo entitled, "PR 2.0: Dead as a Doornail, or…
PR 2.0 Takes the Stage at Web 2.0 Expo
I was invited to moderate a panel at the Web 2.0 Expo entitled, "PR 2.0: Dead as a Doornail, or…
Define, Test, Measure, Repeat – Successful Blogging
The key to success in blogging, whether you want to make money, gain more subscribers, or increase visitor engagement is…
