A starting point for people interested in Google’s Health service appeared online, but for now it’s a lonely login page.

Google Health represents something of a setback for Google. Its project head, Adam Bosworth, ditched Google Health in favor of creating a startup to accomplish the same health-oriented mission one presumes Google has for its project.

While Bosworth’s Keas consists of a picture of a New Zealand parrot, Google Blogoscoped tumbled onto a Google Health login page.

Links off the page to a tour and a privacy policy hit a 404 Not Found message, while trying to login to Google Health returned an Invalid Request message. Google does list some features for its forthcoming service:

With Google Health, you can:
•  Build online health profiles that belong to you
•  Download medical records from doctors and pharmacies
•  Get personalized health guidance and relevant news
•  Find qualified doctors and connect to time-saving services
•  Share selected information with family or caregivers

That sounds just swell, but the glacial pace with which the project has moved, first under Bosworth and then under Marissa Mayer, allowed competitors to build on their work. Startups like TauMed and Revolution Health opened to the public with an assortment of health-related features.

Software titan Microsoft got in on the health wave with its HealthVault service. While Google talked about what they wanted to do with healthcare information, Microsoft opened its product to the public.

Google looks closer to debuting something to the public. Healthcare information management online is relatively new, and Google faces issues beyond a product launch, like getting people to trust the service with such personal information.

That challenges the rest of the competitors as well. How any business might fare could change overnight. Maybe even when Bosworth’s Keas launches.