If Yahoo bought Overture....

creativeone · #1 (**permalink**) 02-15-2005, 02:04 PM

Why should we pay Yahoo a yearly fee if they own Overture. If I am running a PPC campaign on Overture, shouldn't that get me listed in Yahoo?

montytx · #2 (**permalink**) 02-25-2005, 10:04 AM

Just b/c you run a campaign doesnt mean you will get indexed. You need back links. Lots and lots of backlinks. And until you get those you will not show up in the top ten.

creativeone · #3 (**permalink**) 02-25-2005, 10:07 AM

Actually I heard that back links are becoming a thing of the past also. I know they are still important but I am watching all the conversations on that one also.