Hm-mm.
Today's "Special" is bogus as well; it uses a rolling date, so that every day shows the same "limited time" offer.
Code:
<p align="left"><font color="#0000FF" size="4" face="Arial"> <SPAN style="BACKGROUND-COLOR: #ffff00"><a href="#topic1">Special! For a limited time only! Register by midnight,
<script>
var mydate=new Date()
var year=mydate.getYear()
if (year < 1000)
year+=1900
var day=mydate.getDay()
var month=mydate.getMonth()
var daym=mydate.getDate()
if (daym<10)
daym="0"+daym
var dayarray=new Array("Sunday","Monday","Tuesday","Wednesday","Thursday","Friday","Saturday")
var montharray=new Array("January","February","March","April","May","June","July","August","September","October","November","December")
document.write("<font color='FF0000' face='arial'><b>"+dayarray[day]+", "+montharray[month]+" "+daym+", "+year+"</b></font>")
Might just be that the low click-thru rates owe strictly to the product being not highly sought after, a conclusion seeming supported by his post in another thread reading "Most of the traffic I get from them is from content not search."