Adwords Effectiveness?

[rocky67]

CAn newbie bloggers would be able to earn a handsome money from adwords.

[jsimon]

I've been hearing more and more that adwords has become less effective. Has google improved the rampant click abuse in the system at this point in time?

Your choice of AdWords tips does not guarantee success. Knowing the costs and ways to control them helps you to alter your plans in line with the response you are getting. Choose effective methods to make your ad spend effective and reach the correct audience.

[netshmoozer]

If you see google ads on a site what do you do? Has anyone here actually clicked on 2 or 3 ads from Google in a day? I don't even read what any of the ads say. So I guess It would be better to find other options.

[musiclover]

Adwords is very effective if you know what you are doing, starting from keyword research for the target market, creating campaigns and adgroups, bidding strategy then comes the landing page stuffs like copywriting, tracking, design and backend stuffs etc...

[Innomax]

If your ROI is good (CPC over your revenue) , you can carry on with Google Adwords.

[tenetsystems]

Searchers that click on Adword ads are more likely to have a purchase intent in comparison to visitors from organic search.Perhaps you need to adjust your keyword selections using a more relevant ROI metric to make it cost effective.

[joe12joe]

Google adwords is the best way to get instant traffic towards your website. I have tired it couple of times whenever i feel i need a heavy traffic for my hot offers on my website. I found it very useful as Google ads are displayed on the relevant pages and it drives potential customers towards a website. In the same way, Facebook ads has been very effective.

[samirasri]

Its helpful Direct linking is easy to be set up, but it doesn't allow for the opportunity of pre-selling your visitors. You could be wasting your money if your merchant's website doesn't convert. If you're promoting a specific product or service, you may want to create a landing page where you can pre-sell and promote more than one similar products at the same time to produce higher conversions.

[AndrewMR]

I have found Adwords to be effective for high margin business, but ineffective for one with smaller margins. It is also key to make sure you understand the metrics you are shooting for. If it is just pure traffic then adwords is massively effective, but not so much when looking for inexpensive conversions.

[blazedream]

Adwords get high click fraud than conversion.

For this issue you need to monitor PPC campaign regularly with use of reports. so you can reduce the click fraud rates.
My suggestion is Don't use Display Networks.