Fooling Search Engine very smartly

[ashishdabas]

Hi All,

While surfing the internet I came across to one very unusual thing where one website is very smartly playing with Google and other search engine bots. Actually after checking the whois entry i found that both websites are different but one website is actually showing the PR of other.

Please visit yatraonline.in and then check its cache where you will find the cache of http://www.yatra.com. But actually yatraonline.in is booked by makemytrip company. This something which done very smartly on the server side because it not traceable by any cloaking software in the market as well.

I have nothing to do with both the websites but as i am in this field thats why i am keen to know the technique if anyone knows.

Thanks
Ashish

[kgun]

The second is also # 2 on the first SERP if you search for

yatraonline.in

Do you think it is the same person.

I have a similar site:

The blog of MultiFinanceIT: Based on financial and IT links collected since 1995.

with a legal DNS redirect

http://www.blognorway.com/

[incrediblehelp]

Couldnt they just recently moved websites?

[ashishdabas]

I am very much sure that both domains are not belonged to one company. Makemytrip is very well known company in travel domain in India and yatra is his main competitor in India. It is current that both are fighting to grab the market using different techniques.

If its a DNS redirect then how one company can do without having the access to the server of another company. Very strange, on the other hand very interesting thing to learn.

That is sure that yatraonline.in is not getting benefit from this setting because google is reading yatra.com not yatraonline.

Anyone who have the knowledge of server settings must know this as well.

Thanks
Ashish

[activeco]

Please visit yatraonline.in and then check its cache where you will find the cache of http://www.yatra.com.

site:yatraonline.in - Google Search
does not return yatra.com content.
You probably mean that search for "yatraonline.in" returns yatra.com on the first position.

[deepakbisht]

I think we all should wait and watch, things will cover up in few days/weeks...it appears Google is treating yatraonline.IN (without WWW) as yatraonline.COM (which Yatra.com site and redirected to yatra.com), thus showing the info of yatra.com. It is just a data misrepresentaion thing i would say

Google has encountered several cases where it has lost analytics/adsense/ or may be even losing search index data

so wait and watch for few weeks

[Old Welsh Guy]

Google spiders sites via IP addres rather than domain name. I have seen a lot of this of late ESPECIALLY with load balancing. Googlebot is getting confused over which domain it is on if IP's change. I have only seen this happening with relative urls though, NEVER with absolute urls. (another reason for chosing absolute over relative).

[Jerry Nelson]

Guys, its a clear cut case of cloaking, if you see settings on some tools they have done server side coding to fool google. Now you call it a work of smart linux administrator.

Now supportive comment, when two websites like Yatraonline.com and Yatraonline.in has been registered by separate entity. No way google can treat this one as both have different public IP. But if you write server side piece code, you will be able to fox google crawler. It will damage the cloaked website sooner or later.

This is a black hat SEO technique not taken very well by any search engine and websites get blacklist if found guilty.

Interesting this was, i read this and found a piece of code last night as google crawler reads but now that code is not there, it shows that Yatraonline.com and Yatraonline.in are two separate thing and google can not immediately started treating them differently. Isn't?

[kgun]

If its a DNS redirect then how one company can do without having the access to the server of another company. Very strange, on the other hand very interesting thing to learn.

I did not say it is a DNS redirect.

Google is very precise on the definition of cloacking » Breaking News: Google Launches NoFollow Google Help Center WebProNews Videos: Videos from WebProNews.com

Cloacking to Google is showing different content to people and GoogleBOT.

May be one SE spiders simulator can solve the problem.

[activeco]

..it appears Google is treating yatraonline.IN (without WWW) as yatraonline.COM

Where exactly do you see it?
I can't reproduce your findings.