MSN Live Indexes Google Ads

[SteveGerencser]

Microsoft Live Search crawls and indexes Google Ads.. Over 4 million Google adsense links now in MS Live.. Me thinks that Google needs to slap a nofollow / noindex on all their ads..

Microsoft Live Search Indexing & Listing Google AdWords Ads

[khurramali]

Microsoft Live Search crawls and indexes Google Ads.. Over 4 million Google adsense links now in MS Live.. Me thinks that Google needs to slap a nofollow / noindex on all their ads..

Microsoft Live Search Indexing & Listing Google AdWords Ads

just heard that news on the daily search cast on webmasterradio.fm now.

[SteveGerencser]

That's where I heard.. You listen to good radio

But it does add to the discussion.. Should Google be forced to retool their entire adwords/adsense program to accommodate the MS Live search algorithm??

[kgun]

Microsoft Live Search crawls and indexes Google Ads.. Over 4 million Google adsense links now in MS Live.. Me thinks that Google needs to slap a nofollow / noindex on all their ads..

Microsoft Live Search Indexing & Listing Google AdWords Ads

Do they need to put nofollow on those links? Isn't it easy to identify these links?

Do you see any adwords links on the SERP's of this Norwegian meta SE

Twingine ?

Assumption: The links Google are talking about are more difficult to identify.

Most interesting indeed. Deserves a thread of its own. Give me a minute...

Dave

ETA... Copied and started another thread...

http://www.webproworld.com/google-di...oogle-ads.html

No, it does not deserve a new thread in my view.

The traditional competition between Coke and Pepsi?

[wige]

Sounds almost malicious to me, on the part of MSN. Especially the fact that Adwords ads are blocked by robots.txt and 302 redirects (fulfilling the requirements stated by Google regarding the marking of paid links, for everyone about to yell "hypocrite"). I think MSN crawls Iframe content in an unusual way, and that may be why the ads show up. Who knows... I doubt it will last though, now that its been brought to light.

[kgun]

Who rated this thread?

[crankydave]

Sounds almost malicious to me, on the part of MSN. Especially the fact that Adwords ads are blocked by robots.txt and 302 redirects (fulfilling the requirements stated by Google regarding the marking of paid links, for everyone about to yell "hypocrite"). I think MSN crawls Iframe content in an unusual way, and that may be why the ads show up. Who knows... I doubt it will last though, now that its been brought to light.

Hmmmm...

Google states that paid links must be coded in a way so that they cannot be followed by a machine. Google has paid ads that can be followed by a machine.

Doesn't make a difference how they do it or why they do it.

Sounds like in this instance you're suggesting the creator of the process needs to fix their problem and not the producers of the content.

Whereas in Googles instance, you're fine with the creator of the process not fixing their problem and "requesting" the creators of the content fix it for them.

Interesting.

Dave

[kgun]

This short post is inspired by an authoritative book "Microeconomic analysis" chapter 24, third edition by Hal Varian ISBN 0-393-96026-9

Economists have tools that dates back to Pigou (1920) to answer these questions. The subject is "externalties" in production and consumption.

When the actions of one agent directly (read sold or bought links) affect the environment of another agent (read Google's PageRank algorithme or competitors that do not buy links), we call this an externalty. In the case of an externalty in production, the production of one company (Google's PageRank) is affected by the actions or production by another company (e.g. sold links).

In general, market equilibria will be inefficient in the presence of externalties. This naturally leads to an examination of various measures to restore an efficient market equilibrium, like disallowing pagerank to be passed on sold links.

Source: http://www.webproworld.com/google-di...tml#post352008

In my view, Google has doene a serious job to fight paid links that is not always easy to identify and restore market efficiency.

There would be no problem for Googel to put a "nofollow" attribute on adsense links. The only effect will be to put extra burdon on webmaster's that must change their code.

In my view this is similar to Google's pigeonrank algorithme.

May this post would deserve 5 stars in the break room.

[crankydave]

There would be no problem for Googel to put a "nofollow" attribute on adsense links. The only effect will be to put extra burdon on webmaster's that must change their code.

Isn't that what they are doing now?

Dave

[wige]

Hmmmm...

Google states that paid links must be coded in a way so that they cannot be followed by a machine. Google has paid ads that can be followed by a machine.

Doesn't make a difference how they do it or why they do it.

One of the ways Google recommends for this is using robots.txt to block spiders from crawling pages. The directory containing Adwords ads is blocked according to Google's requirements.
Line 1: User-agent: *
Line 15: Disallow: /pagead/

Sounds like in this instance you're suggesting the creator of the process needs to fix their problem and not the producers of the content.

Whereas in Googles instance, you're fine with the creator of the process not fixing their problem and "requesting" the creators of the content fix it for them.

Every major search engine has sworn up and down that their bots always respect robots.txt. That is almost a core principle of spider behavior on the Internet. MSN is spidering content that is blocked by robots.txt. That is absolutely unacceptable. That is a flaw in either the algorithm or the spiders' internal logic and needs to be addressed immediately.

Google is telling people to stop a pattern of behavior that they feel was designed to exploit their systems. MSN is doing something fundamentally counter to what a search engine is supposed to do.

You don't see a difference between these situations? Google is saying "mark your paid links". MSN is saying "we are going to crawl what we want, and disobey robots.txt."